Butchery Photography – Advertising and PR Photographer for Butchery Businesses
Butchery Photography isn’t as niche as it may appear but believe it or not, if you have the time for a quick web search, there are actually very few professional Food Photographers who capture the artistic skills of the Butcher. Butchery Photography and Meat Photography go hand in hand, whether it’s simple Product photography for Butcher’s who’ve taken the necessary steps to set up e-commerce and online ordering to combat lost sales due to Covid-19, Staff Portraits for websites or PR Photography. The “Farm to Fork” customer experience and a big emphasis on environmental nose to tail butchery, saw a pre-covid surge in Butchery Workshops for budding home chefs. Our own experience with Meat Photography is pretty extensive and we’ve had the pleasure of all of the aforementioned and much more, documenting a whole range of Butchery Photography and Meat Photography for Multi Award winning Archers Butchery in Norwich. In fact, Archers won the prestigious Best Butchers shop in Britain 2019 in the Meat Management Industry Awards.
Professional Butchery Photography Packages
Our case study of Archer’s Butchery documents a great client / photographer retraction and a portfolio that has been built over time. Suffice to say, Butchery Photography can be compacted to provide all of the elements you will ever need for marketing your business and it doesn’t take long to build a portfolio of bespoke stock images that fit a really diverse range of purposes incl social media, advertising, online ordering, website and Press releases.
Farm to Fork – Livestock Images
Meat Photography with Heritage and Provenance. Almost all of Archers Butchers beef is supplied locally by P O Almey & sons of Tavistock Farm, Antingham near North Walsham. The Almey family have been farming cattle for generations and have a good stock of quality animals all year round. The breeds of cattle we have are mostly Simmental and Limousin (continental breeds which are famed for their lean tender meat) crossed with native breeds such as Hereford, Shorthorn and Aberdeen Angus which are known for their marbled texture. The Cattle are free to graze in large fields in and around the farm, eating mainly grass, supplemented by grain and vegetable waste such as potatoes and swede. They are bought into sheds for the winter months to shelter from the harsh weather and help to regenerate the soil.
Retail Photography for Butchers and Food Shops makes perfect sense in 2021
Gone are the days where Butchers shops consisted of sawdust floors, bloody counters a blood soaked aprons. We all love to experience awesome shopping experiences and walking into a modern, clean environment with welcoming, knowledgable staff and super attractive products is an appealing aspect for any potential customer. Showing off your interior online is actually another shop window to your business and a great way to generate new customers.
Butchery Photography is a great way to engage staff with customer. Make it personal!
Shopping local and building personal relationships with your customers has seen a phenomenal resurgence over the past few years. Staff who care about their customers is a recipe for success for return business. How many people return to a restaurant because of the fabulous service a they receive and when the staff know you by name. It evokes a sense of warmth that makes you feel special and it’s become the norm for many deli’s, farm shops and butchery businesses. Butchery Photography staff images are a great way to showcase the important behind your brand and add a sense of personality, especially if captured while interacting with customers and in the natural working environment.
Butchery Photography for food retailers
Recent data suggests Fresh red meat shoppers are more prepared than average to invest time shopping for their meat, wanting to become more informed about the product Quality is a top consideration for shoppers when purchasing meat so if you have an online shopping presence, why wouldn’t you want Butchery Photography to reflect your ethically sourced products. At Blanc Creative, we have an impressive for portfolio spanning huge range of products including meat, poultry, deli, restaurant food and Gastro Pub menus. We shoot our food photography using predominantly natural lighting and our style of imagery means that we are able to work in smaller spaces and on location. After all, you wouldn’t want to have to transport all of your Butchery produce out to a studio when you can shoot high quality photographs of your produce straight from the fridge.
Shout out with Butchery Photography. What makes your product different and desirable?
If you have a product or service that makes your brand or produce special, then why wouldn’t you shout about it. Himalayan Rock Salt Wall used for ageing the very best beef. Using Himalayan Salt Walls, butchers have been able to dry-age meat for extended periods of time without excess decomposition taking place. This is because of the naturally anti-microbial environment the salt chamber creates. The dry environment salt walls maintain, promotes the desired chemical reactions to take place within the meat. This includes the denaturing of protein fibres, which tenderises the meat to provide a heightened level of succulence. We entered the depths of a very cold refrigerator to photograph an impressive wall installed in Archers Butchery producing a set of imagery just perfect for social media platforms and press.
Want to talk more about your Brand. We’d love to hear from you!
We hope this small case study has “wet your appetite” for Butchery Photography or any other form of food photography that you may require to promote your business. We think it’s provides a genuine overview of how forward thinking businesses are adapting to changes in shopping environments and the need to positively market their brands successfully and inexpensively using professional photography. We would genuinely love to hear your ideas and we genuinely believe that we can turn your ideas into concepts into gorgeous food photography images. You may be surprised at how affordable professional photography can be.
Why not reach out today and speak with our team on Mob: 07871 364041 or email studio@blanc-creative.com
