Music PR Photography. Why use a Professional Photographer?

Professional Music Photography - Lee Blanchflower

 

Music PR Photography from Blanc Creative

Music PR Photography

Music PR Photography is playing more of an important role in the music world than it ever has before. Lockdown has brought with it, an important means for music artists and bands to reach their audience. Social media and online platforms are now literally with bursting with performances, zoom rehearsals and virtual concerts. Spotify and other digital music platforms are expanding at phenomenal speed and PR Photography is playing a key role in gaining exposure for new and established artists. Musician PR Photography is a positive way to supporting Musicians and Bands as they attempt to reclaim their stages in 2021. With major festivals including Glastonbury cancelling for another year due to the Covid-19 Pandemic, Musicians are having to think outside of the box in order to stay afloat in the most difficult of times.

 

Many artists simply don’t take the time to get a good image,. are missing an opportunity to win fans. Music PR Photography is really important for marketing and promotion, because that’s also something that people will maybe post on their profile and share. Social influencing has never played such a massive part of advertising. The majority of engagement and fan generation online is now via platforms where visual appearance is the key to success. Stripping the concept of why ProfessionalMusician PR Photography is a ‘MUST’ down most basic of concepts, did you know that 80% of people choose a bottle of wine based on the label?It’s exactly the same with photography.

Music PR Photography

Music PR Photography

 

Music PR Photography

 

Music PR Photography

 

Music PR Photography

Music PR Photography

Why Music PR Photography from Blanc Creative?

At Blanc Creative, we have been shooting professional, high end Music Photography for over a decade. We’ve worked alongside some of the World’s best known Music Celebrities and syndicated Press Photography to Press Agencies, Newspapers and Television Channels across the world. Creative Director, Lee Blanchflower knows all too well, that whilst experienced artists are generally supported by a media team, many less experienced artists are looking for an experienced, professional photographer to support them through the process of building a Music Portfolio both on and off stage. It’s always best when the photographer and artists come together to collaborate. Lots of bands and artists have a vision of how they want to be portrayed through the lens and turning that vision into a reality is where Blanc Creative really shine through. The Digital Cameras age has literally turned anybody with a smart phone into a photographer, but commissioning an experienced Music Photographer to shoot Musician PR Photography is extremely worthwhile.

Music PR Photography

If you’re still not quite convinced about why you may need Professional Music PR Photography, here’s a few pointers that may just change your mind;

Professional Music PR Photography for Websites. Why it makes sense?

At Blanc Creative we’d always suggest can’t stress enough the importance of using professional Photography for your website. Why? Anybody even stumbling across your website for the first time needs to be hooked on it. Great Musician PR Photography means you have a greater chance of people wanting to dig around more and essentially find out more about you. For elements like the background images, slider images, and all important official promotional photos, it will be stunningly obvious when you’ve not used a professional images. Don’t drive people away with sub standard imagery. At Blanc Creative, we’ll put together affordable options without skimping on quality or style.

Find the right Music PR Photographer – Not a Weekend Warrior!

Are you looking to Hire a Professional Music Photographer or Bank Cashier who has a flash camera and moonlights at the weekend? It’s a very real question that makes for good reading in our Weekend Warrior Blog Post. So you’re on a budget and value for money is always going to be in the back of your mind, but a lot of the time we hear “BUY CHEAP, BUY TWICE” over and over again. You get what you pay for in life. Many clients think that photography is simple. “Oh, you just press your finger down a few times. It’s not hard” or “Oh, that’s an expensive camera, it must take really good photos.”  The truth of the matter is, that taking high quality imagery is a combination of vast experience, attention to detail, having an eye for composition and battling environmental lighting conditions to create artwork. You are paying for these elements and believe it or not, a £50,000 camera won’t make you a good photographer!

Insurance. Why wouldn’t your Music PR Photographer have it?

This blog may be full of analogies but something else to consider… If you stepped into a Taxi to take you home after a night out, you’d expect the driver to have insurance. So why wouldn’t you expect the same from your photographer? Any Professional Music Photographer should be able to produce their Public Liability. Professional Indemnity and Employers Liability Insurance. If they don’t have insurance, then you may want to ask why?Music PR Photography

Music PR Photography – Meet Your Music Photographer 

It’s really important to meet and communicate with your photographer before you agree to work with them. Firstly, you need to gel together. There’s nothing worse than meeting a client on location for a shoot only to find that you have nothing in common, that you can’t hold a conversation with them and that there is an uncomfortable atmosphere around the shoot. If this happens, your photos will be terrible…Guaranteed! Rapport is everything. If you’re relaxed around your photographer, your Music PR Photography will be a much more productive, enjoyable experience. Another key benefit of a person to person meeting is that it allows a chance for a pre-shoot production meeting. Setting out clear objectives saves valuable time not having to plan on the fly and allows all parties to work to an achievable goal.

Music PR Photography

Music PR Photography

 

Noel Gallagher Oasis Photography

Talk with us Today about your Music PR Photography Goals

Lee Blanchflower is the owner of Blanc Creative. He’s been a Commercial Photographer and Professional Music Photographer since 2009. Lee has worked across the world on assignments and won The SWPP Travel Photographer of the Year Award in 2013. Lee works as a full time professional photographer,  covers a wide section of independent and national Music Festivals and Concerts and provides Music PR Photography for established and new artists. He has been published in may mainstream newspapers including The Sunday Times, Guardian and Daily Mail To name just a few.
If you’d like to find out more about how  Blanc Creative can help with your Music Photography, please contact our Team on 07871 364041 or email studio@blanc-creative.com

The Importance of Construction Project Management

Construction Project Manager

Construction Project Management from Garon

Construction Project management plays a key role in the success of Garon Building Services. During challenging times, an experienced, level headed team member who can manage the day to day project is a MUST and the past few weeks have certainly been testament to this. Norfolk has suffered as Storm Christoph brought some exceptionally wet weather to the region, we’ve had freezing frosts, snow and the Covid-19 pandemic seems set to be with us for the foreseeable future. The construction sector has been impacted nationally with delays in manufacturing of materials, restricted deliveries and potential staffing implications as businesses furlough employees and experience self-isolation through lockdown.

Garon Building services have embraced all of the above, pulling together and pushed hard to ensure that our latest project at Bradwell Doctors Surgery and Pharmacy is on track and that Phase One will be delivered ahead of time.

Construction Project Manager

Construction Project Manager

Construction Project Manager

Construction Project Manager

Construction Project Manager

Construction Project Manager

Garon Building Services

Reason for Utilising Construction Project Management

Effective construction project management has a number of great benefits. It increases the potential for successful project completion within timescales and ensuring that construction projects remain in budget. As with all Construction Businesses, we use qualified individuals who are understandably competent in their trades, but having a dedicated Construction Manager with valuable experience in solving problems, removes a lot of pressure. It ensures a smooth transition as trades overlap in addition to overseeing the planning, design and construction of projects. To look at things in a bit more depth, here are just a few reasons why you should consider choosing a Company like ourselves at Garon, who can assist with Construction Project Management.

1.Construction Project Management Budgets

Budget management is always going to play a huge part of any construction project whether it’s a single storey residential extension or a multi million pound office block. If you’re not doing an effective job then your overheads will absolutely spiral. Effective construction management includes planning in advance, by painstakingly document exactly what materials are required, break down how many staffing-hours are needed and include an all important contingency plan for the inevitable setbacks and unforeseen problems.

 

Garon Building Services Norwich

2. Preventing Delays

A good Construction Manager has the foresight to not only control initial labour and material costs, but to ensure that those materials are sourced and delivered to enable trades to complete the project on time. Availability of materials cause price increases and delivery setbacks, that will have a huge domino effect on schedules, late handovers and more often than not, overrun penalties. Of course, all of this means lost profits and increased expenditure. This is particularly relevant to large-scale projects that have more potential for problems that could significantly delay  a A construction manager measures each design decision with careful analysis, calculating the impact that decision will make.

3. Accountability

This one is very simple. Construction Project Management is about accountability. Once in place, there is very little confusion about who takes important responsibility for decision making. The construction manager directs the focus of the overall project team so that all understand what they are supposed to be doing and why. The construction manager’s global view of the project enables agile management of evolving risks as they occur. The physically accountability doesn’t fall directly on the shoulders of the project manager, as individuals directly under the project manager must take accountability for their own work and roles. With construction project management, risk management is even more important than on other projects. There are issues with safety that are more dangerous than risks that can impact other types of projects. Therefore, spending time with the team gathering their input as well as researching other sources is key to a strong risk management plan. The sheer size of projects and the number of teams can make micromanaging everyone a waste of time. A successful project manager trusts workers have the skills to complete the project on time, and the workers need to have trust in their PM regarding the assignment and distribution of given tasks. Although it can feel difficult not to have 100% control over every construction activity, the project manager will ensure the project runs effectively and efficiently.

Garon Building Services

4. Managing Relationships with Stakeholders

While internal communication between workers and the project manager is necessary, external communication with project stakeholders is an important element. Without those stakeholders,  there would be no Construction projects. Communicating the progress and health of the project with key and co-ordinating resources with external partners will help execute a project more efficiently. Other considerations include maintaining positive relationships with third-party sources, such as subcontractors, to ensure that they have the resources available to complete a project. You will notice that all of the points mentioned here overlap between the disciplines.

Garon Building Services Norwich

5. Reducing Risks in Construction Project Management

Another main role of construction project managers is risk management. The role includes identifying and responding to potential issues throughout the span of the project. and to reduce any elements that negatively impact on project completion.  Risks can include unrealistic scheduling of work, commitments ineffective planning and design concepts and continuously changing regulatory requirements and legislation. Contingency plans ensure a proactive approach to risk management rather working reactively. A project manager who incorporates risk management in their overall plan is often more effective and should ideally, be able to deliver the final project within its set specifications.

Construction Project Manager

Good project manager are able to think laterally, outside of the box and ideally should have experienced working in the industry as well as having substantial personal skills and an academic overview of business. Construction project managers need to get the basics right. There is more than just heavy Plant  churning up a construction site. The whole team who working on any phase phases of a project requires solid leadership skills, motivational skills and communication to the benefit of the project’s goals. To find out more how Garon Building Services can manage and deliver every aspect of your project, why not speak with our team today on 07887 418443 or 07515 813610 0r email info@garon.co.uk

 

 

 

 

 

Construction Playbook. Government Launches Best Practices

Construction Playbook

The Construction Playbook sets new guidelines for public sector procurement.

The Construction Playbook implements what the government perceives to be sector best practices and documents changes as to how contracting authorities and the construction industry need to work with each other in the future. The 83 Page Document details how government and industry can better work together to deliver public sector works in a more modern and efficient way and outlines green initiatives for the construction industry to minimise greenhouse gas emissions of projects. The new guidance has been developed in consultation with construction industry and sets out 14 key policies. Two years ago, the level of public sector construction work, amounted to almost £120 billion to the UK economy and provided employment to around two million construction sector workers.

What Does the Construction Playbook Outline?

CLICK HERE TO DOWNLOAD THE CONSTRUCTION PLAYBOOK

 

The Playbook documents the governments expectations on all manner of projects from the building of new roads, hospitals, educational premises and even prisons. An important outlook is that it outlines the key role the construction sector will play in both the UK’s recovery from the COVID-19 pandemic and work to carbon emissions over the next 30 years. Green initiatives in the Playbook include promoting the use of carbon assessments to understand and minimise the greenhouse emissions of projects.

The Construction Playbook, launched today, outlines what government expects from these works, from new roads and railway lines to schools, hospitals and prisons.

The Playbook also outlines the key role the construction sector will play in both the UK’s recovery from the coronavirus pandemic and work to bring greenhouse gas emissions down to net zero by 2050. Green initiatives in the Playbook include promoting the use of carbon assessments to understand and minimise the greenhouse emissions of projects.

Construction Playbook

Alex Chisholm, Chief Operating Officer for the Civil Service and Permanent Secretary for the Cabinet Office , stated;

Delivering excellent public works is critical for the government to deliver the public services that we all rely on. Up to £37 billion of contracts across economic and social infrastructure will be brought to market over the next year, and to meet this ambition we need to change our approach to delivery. From building schools, hospitals and prisons, to major infrastructure and the wide range of construction, engineering and other works projects and programmes undertaken by the public sector, we are committed to delivering better, faster and greener solutions that support our recovery from the COVID-19 pandemic and build the economy of the future while improving building and workplace safety. The construction sector is key to the UK economy. It contributed £117 billion to the UK economy in 2018 and supports over two million jobs. We will continue to strive for a world-class sector – improving productivity in construction safely, delivering skilled jobs across the country to level-up the economy and achieving net zero greenhouse gas emissions by 2050. This vision will only be achieved by working together and setting out clear requirements to reform the industry. Government leadership is crucial and we need to align our efforts with the sector to ensure actions are consistent and reinforcing. The Construction Playbook is the result of extensive collaboration from across the public and private sectors to bring together expertise and best practices. It builds on the recently published National Infrastructure Strategy and supports the government’s ambition to transform our infrastructure networks over the next decade and beyond so we can build back better, faster and greener. I am grateful to all those who contributed and I am delighted to support the Construction Playbook.

Construction Industry Video Production

Mandatory Policies for Public Sector Construction;

Commercial pipelines – formulating and publishing comprehensive 3-5 year pipelines of current and future contracts

Market health and capability assessments’ – considering skills in the market when planning projects and activities that may help strengthen the market

Portfolios and longer term contracting – designing contracts and frameworks around giving suppliers the certainty to invest in skills, resource, and innovation

Harmonise, digitise, and rationalise demand – seeking opportunities to collaborate with other authorities to develop and adopt shared requirements and common standards to drive efficiencies

Further embed digital technologies – using the UK BIM Framework to enable secure, resilient data sharing across organisations. Improve performance, sustainability, and value for money of projects by providing data-driven insights

Early supply chain involvement – investing time early, which will reduce unforeseen cost and increases productivity and on-site delivery

Outcome-based approach – adopting an outcome-based approach to quantifying success with KPI improvement drivers, Inform the choice of route to market, and help suppliers understand ambitions

Benchmarking and Should Cost Models – undertaking data-driven key deliverables including cost, programme and greenhouse gas emissions and support decision making and budget setting.

Delivery Model Assessments – following an evidence-based approach to deliver project models.

Effective Contracting – reviewing frameworks to ensure competition and flexibility across government and ensure projects drive collaboration and continuous improvement

Risk allocation – ensuring risks are allocated owned or jointly owned by the parties best able to manage them

Payment mechanism and pricing approach – linking payment to the delivery of  work value and performance, making prompt payments, and not asking suppliers to take unlimited liabilities

Assessing the economic and financial standing of suppliers – Ensure robust, transparent checks into economic and financial standing as a means of  safeguarding delivery

Resolution planning – Contingency planning on critical projects. Migrating risk of supplier insolvency  with suppliers to provide their own ‘service continuity plans’ and financial monitoring

Construction PlaybookOther specific measures include:

  • Providing greater certainty to industry through long term plans for key programmes. This will include longer term contracting across a range of areas which will give industry the certainty required to invest in new technologies, delivering improved productivity and efficiency savings
  • Incentivising industry to innovate by focusing on the output of what we want a project to achieve, rather than micromanaging how it is done
  • Modernising construction by standardising designs and parts, as well as embedding digital technologies including the UK Building Information Management Framework
  • Greater focus on building positive relationships with robust contract management between project leads and industry
  • Investing more in training and apprenticeships, driving forward innovation in construction, boost productivity and focus on value for money in public sector developments

 

The Construction Playbook also makes it clear that the construction sector must put safety at the heart of everything it does and reflects on the learning lessons from the Grenfell Tower tragedy

Cabinet Office Minister Lord Agnew, said:

As the largest construction sector customer, government is in an ideal position to ensure that the industry is productive, professional and delivers value for money for taxpayers. By adopting the new Construction Playbook, developed with industry partners, we will help ensure that the sector becomes greener and more innovative.

The Construction Playbook ensures that Construction companies think about projects and programmes in a different to way they may have done historically. The Playbook introduces transformational changes through systematically approaching risk, sustainability and innovation across portfolios of projects and programmes. The new policy is intended to harness the excellence which already exists and will drive progress and strengthen the sector, including those shortfalls of low levels of productivity and future skills shortages and will help create a profitable, sustainable and resilient industry with a well-trained workforce for the future.

One of the major factors is that whilst successful initiation may take considerably more time at the start of the project, delivery will be much swifter. The Playbook brings together people from across different functions to create teams with the right expertise. The term  ‘front end loading’ will improve the potential for successful outcomes By adopting the policies in this Playbook, construction companies will;

*Set clear and appropriate outcome based specifications that are designed with the input of industry to ensure we drive continuous improvement and innovation.

*Favour longer term contracting across portfolios, where it is appropriate. We will develop long-term plans for key asset types and programmes to drive greater value through public spending.

*Standardise designs, components and interfaces as much as is possible. • Drive innovation and Modern Methods of Construction, through standardisation and aggregation of demand, increased client capability and setting clear requirements of suppliers.

*Create sustainable, win-win contracting arrangements that incentivise better outcomes, improve risk management and promote the general financial health of the sector.

*Strengthen financial assessment of suppliers and prepare for the rare occasions when things go wrong, with the introduction of resolution planning information requirements into critical contracts.

The publication of the Construction Playbook is one of the most significant events in the construction sector for some time. It delivers a fresh  approach to procurement and delivery of construction projects which is more collaborative and embraces the whole construction supply chain and will undoubtedly create the foundations for a new outlook for construction, increasing capabilities of the industry, with transparency at the heart of every project decision and reduce unnecessary delays in projects.

 

Forestry England. Future Forest Photography

Forestry England celebrate centenary with Future Forest art installation

Future Forest Photography

As part of its centenary celebrations, Forestry England and Thetford High Lodge collaborated with two renowned artists,  Tom Piper MBE and Lisa Wright created a surreal series of life size sculptures that were displayed displayed for a full year in the fabulous Forest setting of Thetford Forest.  The custodians of the forest, proudly posed for visitors at High Lodge, Thetford, from September 2019 – September 2020, illustrate the vital role that trees and woodlands play in safeguarding the future of our planet. The youthful sculptures took the form of characters from Classical literature. At Blanc Creative, we’ve been working with the Forestry England Team for over six years, primarily working together to document the Forest Live Concerts with their Professional Music Photography, Creative Video Production and Licensed Drone Filming. Lee Blanchflower, founder of Blanc Creative was approached by Forestry England, with the chance to produce both Future Forest Photography and a series of six Creative Video Productions that would be used as a Legacy Product to digitally create a historical overview of the art installations. The reasoning behind the films were explained by the Director of Forestry England’s Centenary programme;

 “This sculpture trail will stop visitors to Thetford Forest in their tracks, both for the beauty of the figures and the drama the installations bring to the landscape. Amid the climate crisis, England’s trees and woodlands have never been so important for people and nature. As our centenary year draws to a close, we want people to pause and consider their role as custodians of our forests, protecting and enhancing them for the next 100 years.”

 

Forestry England Promotional Photography Norfolk

Forestry England Promotional Photography Norfolk

Forestry England Promotional Photography Norfolk

Forestry England Promotional Photography Norfolk

The Future Forest sculptures were made from bio resins, a greener alternative to traditional plastics due to their high level of plant-based content and the lower level of toxic emissions generated during their production. Taking the form of characters from Classical literature, the custodians embody the spirit of endurance. Something that is classical was created in the past, has survived into the present, and has enough value to endure into the future. This spirit of endurance is something that the forest shares. It too was created in the past, yet is still relevant today. This relevance will only increase as we move into the future: with each day that passes, the role that trees and woodlands play in safeguarding the future of our planet becomes ever more vital.”

The custodians were displayed in a series of structures designed by Tom Piper, who is best known for his installation of almost a million ceramic poppies at the Tower of London in 2014. Each structure was grown out of a different forest landscape – a majestic natural avenue, a ghostly clearing amidst a swathe of dead trees and a forest edge looking out onto a dramatic expanse of open land… Selecting the different landscapes was a difficult process. Artist Tom Piper spoke about the project;

 

“Our initial site visit to Thetford, on a stunning snowy day, showed the vast range of possible locations in which we could work and the great variety of atmospheres within the forest…. Each location has a very different feel but I hope as a whole they will create a coherent journey. Sometimes they are quoting the more formal relationship of statuary seen at the end of long avenues, and at other moments allowing the surprise encounter at close quarters with a figure in a clearing.”

 

Each individual element of this project was designed to raise awareness of the fact that resilient though they are, the forests of the future will not be able to survive and prosper unless they are sustainably managed: the responsibility for ensuring that this happens will be carried forward by future generations. In the one hundred years since the founding of the Forestry Commission, now Forestry England,  after the First World War, the UK’s forests have grown and prospered. Today Forestry England manages over 1,500 woodlands and forests spread over approximately 250,000 hectares – these range from Northumberland to Cornwall, Shropshire to Norfolk.

FORESTRY ENGLAND – FOREST VENUS

The starting point of our Future Forest Photography and the beginning of the trail itself. Forest Venus is based on the most famous ancient Greek sculpture the Venus de Milo. It stands in a shelter similar to the dens that many visitors to the forest create while exploring.

Forestry England Promotional Photography Norfolk

 

vvv

Norfolk Commercial Photographer

FOREST ENGLAND – CUPID & HYMEN

This piece celebrates High Lodge’s history of rabbit farming which was essential to the surrounding economy until the early 20th century.

Norfolk Commercial Photographer

Norfolk Commercial Photographer

Norfolk Commercial Photographer

FORESTRY ENGLAND  – THE THREE GRACES

These figures peer out of planks which form a structure highlighting climate change.

Norfolk Commercial Photographer

Norfolk Commercial Photographer

Norfolk Commercial Photographer

FORESTRY ENGLAND – MARATHON BOY

Based on ancient Greek sculpture it is placed in a small clearing caused by the disease needle blight.

Norwich Professional Photography

Norwich Professional Photography

Forestry England Commercial Photography

CLOUD VENUS

Overlooking an area of recent tree felling it depicts the Greek goddess of love, Aphrodite.

Forestry England Commercial Photography

Forestry England Commercial Photography

Norwich Professional Photography

DAVID & DAPHNE

Inspired by David and Goliath and the story of Apollo and Daphne it explores the theme of securing the forest’s future.

Forestry England Commercial Photography

Forestry England Commercial Photography

Forestry England Commercial Photography

 

To find out more about the artists behind the Future Forest Project, why not visit the Lisa Wright or Tom Piper Websites

PR Video – Garon Building Services

Construction Playbook

Garon commission PR video to launch new commercial construction project in Norfolk

Garon Building Services have commenced work on their latest Norfolk commercial construction project as a forty-four week, five phase project starts at Great Yarmouth’s Millwood Doctor’s Surgery and Pharmacy. Meeting the needs of an increasing numbers of patients, Garon were have successful in bidding for the work that will see a large extension being built onto the existing surgery and an increase in the size of the Pharmacy at the Bradwell Surgery. Garon commissioned a short Blanc Creative PR Video to accompany the start of the project, shooting and editing the project in under twenty four hours. The Norfolk based construction business who operate commercially throughout East Anglia have harnessed the huge trend towards video marketing, with their second PRE Video showcasing the business. It’s a well known fact that video is the most engaging form of marketing for any business who has a presence online. PR Video is now an essential part of the marketing toolkit. It showcases your business, demonstrates your products or services and helps spread your news, creating a buzz that gets the industry talking. Simply put, video helps convert more visitors into customers. We can shoot PR video for every size of business or brand offering packages from concept to delivery. We have a great creative team based in Norwich, who work across the whole of the UK and internationally.

 

Garvan Foan, Managing Director of Garon was on site for the Groundbreaking and spoke about the tender and how the project has benefitted the business, “This project represents the next step for Garon, cementing our position in the commercial construction sector in the East of England. Working on contracts like Millwood Surgery allows us to demonstrate to local authorities and NHS service providers that we have a capability of undertaking this work. We offer a full service across every aspect of the project  from design to handover. This is an exciting development for Garon and the Bradwell Community will really benefit from the increased capabilities that the build will bring with it.”

Garon can provide the necessary resources to complete your Norfolk Commercial Construction refurbishment projects, regardless of how large or small you think your project is. Garon has the expertise and local supply chain connections to ensure your new build project is delivered on-time, within budget and to an exceptional standard. Whether your project is within the educational, health or industrial sectors Garon has the experience to ensure that your extension is successfully delivered.

PR Video Norfolk - Blanc Creative

 

PR Video Norfolk - Blanc Creative

 

PR Video Norfolk - Blanc Creative

 

PR Video Norfolk - Blanc Creative

 

Norfolk Construction ProjectsNorfolk Commercial Construction
Imagery – Lee Blanchflower – Blanc Creative

 

To find out more about how we can help turn your ideas into buildings, why not reach out to Garon today on 07887 418443 or 07515 813610 or email info@garon.co.uk

 

 

 

 

Promotional Video Norwich – Future Forest

Forestry England Promotional Video

 

Promotional video is a great way to increase your brand awareness and to increase sales but occasionally these products serve a much wider purpose. Forestry England is responsible for managing and promoting the nation’s forests owned by the Government of the United Kingdom. Our latest promotional video not only worked as a great creative marketing tool to showcase a diverse set of art installations by acclaimed artists, Tom Piper & Lisa Wright, but also as a Legacy video to historically document the installations before they were removed from the heart of Thetford Forest.

Future Forest, developed as part of centenary celebrations in 2019 and featured life-size sculptural figures strategically positioned in forest trails from September 2019 – September 2020. The artists present the figures as custodians of the forest, tasked with protecting it for the benefit of future generations. The promotional video produced by Norwich based Blanc Creative illustrated the vital role that trees and woodlands play in safeguarding the future of our planet, their youthful forms aligning them with the next generation whose role it must be to continue to protect our forests. At Blanc Creative we produce compelling promotional videos that captivate audiences, inspire action and drive results for businesses and brands. Content that your customers will love. This very same content provides our customers with a bespoke creative film for brands, products and services. We have been working commercially for over a decade delivering commercial photography, professional drone footage and compelling promotional videos So what’s the big secret to effective promotional videos? It’s creating content that’s interesting & useful. By creating content that captivates and connects viewers emotionally you can deliver your core messages effectively.

To find out more about each Future Forest art installation, we’ve put together a separate Blog with some great photographs, so why not head over to our Future Forest Photography Page

Business video Norwich - Blanc Creative

Business video Norwich - Blanc Creative

 

video Production Norwich - Blanc Creative

Norwich commercial video from Blanc Creative

video Production Norwich - Blanc Creative

Norwich commercial video from Blanc Creative

 

 

 

PR Photography – Norfolk Receive High Tech Gritters

PR Photographer Norwich

PR Photography Norwich – Supporting Good News Stories across the County

News photographer Norwich

PR Photography is never better than when it’s delivery a good news story. We live in an age where Covid-19  has overtaken every element of our lives, so when a Press Photography assignment has a positive spin, it does make a photographers assignment so much more enjoyable. And that’s just what has happened as Norse Group and Norfolk County Council recently announce Seven new high-tech gritting vehicles will be helping keep Norfolk’s roads safe this winter. Norse Highways teams will be behind the wheel s of this super fleet of vehicles that received some great PR Photography attention at the unveiling ceremony at the Ford & Slater Group in Norwich. The seven new vehicles are being rolled out this winter as part of Norfolk County Council’s plans to update and replace its fleet of gritters. The vehicles will be managed and driven by Norse Highways and Over the winter months, with highly trained crews available every day to grit 49 routes that cover more than 2,200 treated miles across Norfolk. Last year over 10,800 tonnes of salt were used to grit Norfolk’s roads. Jason Glasspoole, Operations Director at Norse Highways, said his team was ready for the job in hand as the conditions now begin to turn colder.

“The new technology is more efficient at salt distribution and you get almost instant results and adjustments in the amount of salt being dispensed on to the road and the area of coverage,” he said. “All of which is even more efficient.”

News photographer Norwich

 

News photographer Norwich

 

PR Photographer Norwich

 

Norfolk PR PhotographyCllr Martin Wilby, Cabinet Member for Highways and Infrastructure, said:

“These new gritters will have a long road ahead of them, as Norse Highways teams do their vital job to keep people safe as the colder weather sets in throughout the winter. It’s important for us to stay up to date and use the latest technology to be as efficient as possible, which is why we’re making these replacements. But it’s also important that people drive to conditions and be more careful as the nights draw in and we start seeing ice in the mornings.”

Does your Business need professional PR Photography? Here’s a few reasons why great Public relations Photography is a winner!

When pitching your news articles to journalists or press, your story and images are  everything. Professional PR Photography will undoubtedly assist while you are pitching and can all make a difference. Your subject matter will always  be the win-or-lose factor, but in a competitive field, professional PR Photography  reading the full story will obviously offer a stronger perspective on the subject. Picture Editors and News desks love a great PR Photograph because images sell stories and capture readers. The right PR Photography can make the difference between a story being published.

PR Photographer Norwich

Norwich PR PhotographyIt’s not all about the Press! PR Photography has a multitude of uses.

If you are trying to reach your market on social media, the recent evolution of all platforms toward a more image-based feed should give you some clues. Research shows that posts with accompanying quality PR Photography images see a huge increase in engagement levels. This kind of engagement is hard to ignore.  Professional Photographs will make people stop and look at your social content, so invest in powerful images that sell your products and services. As far back as 2018, marketeers were indicating that over 80% of customers viewed at least 5 pieces of PR content before making a purchase from their supplier. Essentially, this means it taking  five or more touch points (a direct mail, an advert, some online content) for you to win over potential clients. Taking a consistent approach to PR Photography and marketing really is essential.  It’s not enough to have a one-off editorial article if all of your other blog posts and social media content is sub standard. Having a consistent, high quality approach will project a positive perception of your business.   You might think this is costly but the good news is that PR Photography from Blanc Creative Norwich is affordable and represents great value for money. Your business can have a library of bespoke commercial photographs covering everything about your business from Headshots, Team Photography and  PR photos for your internal or external communications. Our images are licensed without any time restrictions across all digital and printed media platforms.

If you feel your product or brand could benefit from new commercial photography, then please contact us today on Tel: 07871 364041 or E: studio@blanc-creative.com for a no obligation quote. We’d be thrilled to hear from you.

 

 

 

 

Socially Distanced Concert Photography.

Socially Distanced Concert Photography – The Gary Winter Band

Socially distanced concert photography

Socially distanced concert photography

Twelve months ago the term Socially Distanced Concert Photography would have been almost laughable. I mean, the concept of a socially distanced festival or concert as a professional music photographer Socially Distanced Concert Photography  was ridiculous. But here we are…  The summer has past by, at his point, many of us are painfully aware of the devastation that COVID-19 has brought upon the world’s music industry. Over the past few months, live concerts were almost all but removed from the table and  for musicians everywhere, this resulted in nothing short of a catastrophe. Live performance income and the entertainment industry had virtually exhausted under social distancing restrictions, leaving not only musicians, but almost every sector of the live music industry with dire financial problems, including Professional Music Photographers.

The resurgence of Live Music and Social Distance Concert Photography

In mid-July, the U.K. gave the go-ahead for outdoor concerts following strict guidelines, only to have Live Nation soon thereafter cancel a series of drive-in shows that were scheduled for July through September featuring artists like Kaiser Chiefs, Gary Numan, Dizzie Rascal and the LaFontaines. The promoter cited “localized lockdowns” as a reason for calling off the Live at the Drive-In series at the time. As the population started to realise that life would be somewhat different going forward and the first Covid-19 wave calmed down, distancing restrictions gradually eased and live concerts returned in various forms. As a professional Music Photographer, a summer without gigs and festivals was a huge disappointment, but suddenly, the concept of socially distanced concerts and socially distanced concert photography was like a lifeline. It offered a genuine substitute and looks as though it’s now set to be the way forward for 2020 and 2021.  We’ve actually had quite a summer of Socially Distanced Concert Photography and Socially Distanced Video Production, working with a number of event organisers, musicians and bands to document the the future of live performances.

Socially distanced concert photography

Socially distanced concert photography

Socially distanced concert photography

Socially distanced concert photography

Norfolk Music Photographer - Lee Blanchflower

Norfolk Music Photographer - Lee Blanchflower

The Gary Winter Band at Hoveton Hall

Gary Winter and his amazing band have been a household name in Norfolk for a number of years now. Their trademark Jazz, Swing and Blues sets always make any event memorable with a combination of smooth tones, a diverse repertoire and a great sense of humour to put a smile on the faces of his whole audience. As a Professional Music Photography business working in the industry for over ten years, we were thrilled when Gary commissioned our team to shoot Socially Distanced Music Photography, a Creative Promotional Video and Licensed Drone Filming at his first ever socially distanced Picnic Concert at Hoveton Hall in Norfolk. The Hoveton Hall Estate in Norfolk is an historic house of significance on the English Heritage Register and sets a beautiful backdrop for a socially distanced concert. With such (comparatively) small crowds and such big production, gigs like Gary Winter’s Swing Jazz Picnic aren’t financially tenable forever, and the next challenge will always be scaling up the size and capacity. For the artists and bands it’s a fantastic opportunity to retain their performance sanity sanity and for those lucky enough to have a ticket for the Events, it’s a genuine chance to escape the world of virtual music festivals and a welcome chance to safely dance, laugh, sing and relax with other like minded concert goers. We won’t have to wait forever for standard concerts to return, but for now, socially distanced audience pods, socially distanced concert photography and sold out events with limited audiences are here to stay. Gary Winter’s Swing Jazz Picnic was a huge success. The weather shone down, prosseco flowed and we didn’t waste time in capturing every aspect of this very special concert.
Norfolk Music Photographer - Lee Blanchflower
Band Photography Norwich
Band Photography Norwich
Band Photography Norwich
Band Photography Norwich
Gary is already planning his next Jazz Picnic for the 9th June 2021, so to keep up to date with all Things Gary Winter Band, why not head over to his social media page. In the mean time, why not take a look at our socially distanced concert photography. 

If you think we can help your music festival or concert with professional concert footage or video production, then why not reach out today and speak to one of our team. We’d love to help turn your event into awesome photography and creative video content.

You can find out more by calling Mob: 07871 364041 or email studio@blanc-creative.com

Construction Industry Video – Garon Construction

Advertising Photographer Norwich

Construction Industry Video – Why even a short promotional video is a winner!

Shooting a construction industry video for your business has never been so economical or inexpensive. It’s a key marketing strategy that can promote your business to the next level  throughout the construction sector and sell the benefits of your company to a huge audience in a very short time. At Blanc Creative, we’ve worked across the UK within out home county of Norfolk with a diverse range of building businesses from sole traders to some of the countries leading construction firms. A construction Industry video is a very powerful tool because it can highlight the different trades involved even in the most complex of projects, showcasing everything from project management management to handover of the completed build. It’s. great way to promote Health & Safety and to promote your business as a professional business.  A construction Industry Video compliments traditional Construction Photography Services and maximises your business exposure across a wide range of Digital Media Platforms.

Construction Industry Video – Garon Building Services

Commercial Construction Company – Promotional Video from Blanc Creative on Vimeo.

 

Commercial Photographer Norfolk
Garvan Foan – Managing Director of Garon Building Services

We recently worked with a new client, Garon Building Services, a Norfolk based Construction company who Refurbish, Build and Develop within the domestic and commercial sectors across East Anglia. Garvan Foan, Managing Director of Garon was looking for simple, impactive content that could be distributed to clients, populate their new Business website and upload onto a number of key social media channels including Linkedin, Instagram and Facebook Business Pages. Garvan explained to our team; 

We wanted to reach out to existing and potential new clients throughout the building industry with a Construction Industry Video and and still photography.  advertising is important, It’s a very reliable way to show the different trades, scale of commercial projects we undertake and  and the companies working practices in a manageable way. Photographs and video also give our company a stock library of images that can be used across a wide range of printed and digital material including case studies, tenders, advertising material and Training resources. 

Construction Industry Video Production

 

Construction Industry Video

 

 

Other ways Construction Industry Video can help your business

Testimonials: Shooting customer reviews is a great use for your Construction Industry Video. We’ve all been onto website and sen the same faceless reviews shouting about how great a product or service is. We also know how common place it is for businesses to pay for reviews that aren’t 100% real. Physically having a genuine client presenting a piece to camera about just how great your product, workmanship and service has been is a a very worthwhile piece of marketing. This type of review will definitely improve your status as ‘market leader’ your specialist area.

Case Studies: I wrote in my last post that ‘case study’ blog posts are a great way to focus on solving specific problems depending on the type of audience and their individual roles. If you have a case study which focuses on solving technical issues then support the case study by filming the technical representative who helped solve the issue, highlighting how you overcame the problem by designing or specifying a particular product.

Construction Industry Video Production

 

Builders Photography Norwich

 

Builders Photography Norwich

 

 

Construction Industry Video

 

Construction Industry Video

 

Professional Photographer Norwich

 

 

Construction Industry Video

Advertising Photographer Norwich

 

Professional Photographer Norwich

 

Builders Photography Norwich

To find out more about range of Video Production and Commercial Photography Service, why not reach oiut and speak with one of our team today. We’d love top help turn your visions into reality. We can be contacted on Tel: 07871 364041 or email: studio@blanc-creative.com 

Find out more about the range of Construction services offered by Garon on their new website

PR Photography – Hiab Trade Press Release

PR Photography – Hiab Trade Press Release

Professional PR Photography for your business has become an essential marketing tool for promoting your services or products. Placing your faith in a good PR Photographer or Press Photographer shouldn’t be a worry. As a business, we’ve repeatedly seen PR Photography shot on Smartphones to accompany high profile news stories.

We totally understand that the latest smartphones are phenomenal and with the right lighting you can shoot some great images, but ideally, investing in high quality PR Photography will set your business apart from others.

PR Photography NorwichWhy shoot professional PR Photography?

Media Stories: National media outlets and press will rely on professional PR Photography to accompany stories. Having a solid collection of images can ultimately make the difference between quarter page story or a double page spread and a longer feature, especially now many newspapers are posting stories online.

Delivering a professional message to potential clients: A great PR Photography image is worth a whole story of words and in the  current social media driven market we work in, great PR and marketing convey’s the right message to your audience and potential clients.

Printed and Digital Media Platforms: Whatever platforms you use for your content marketing, images are vital. There’s lots of research out there to show how images can help increase engagement

Great value for money: Spending money on quality PR Photography will benefit your business. A solid bank of images that repreent your brand can be re-used across a multitude of projects , tenders, case studies and Advertising to name just a few valuable areas. Compare quality pR Photography against Stock images and you will soon see that bespoke photographs are considerable less expensive than you might think.

PR Photography

PR Photography

Norwich PR Photography

PR Photographer Norwich

PR Photographer Norwich

Case Study – Hiab MULTILIFT PR Photography

We recently carried out an assignment for Hiab MULTILIFT to produce a set of  images to accompany the delivery of  a Hookloader to a long-standing waste and skip hire company in Great Yarmouth who have invested in a new MULTILIFT hookloader to manage an increase in demand for its services within the East of England. East Coast Waste Disposal Ltd which incorporates Clems Skip Hire offers recycling services and skip hire for domestic and commercial customers in Norfolk and Suffolk. Established in 1979, the business has grown from strength to strength and now boasts a 30-strong fleet with 25 drivers and 27 support staff. Paul Clements, director for East Coast Waste Disposal said the new MULTILIFT would help the business based in Great Yarmouth respond to customer demand.

Blanc Creative photographed a set of Commercial Photographs that would be used in the Trade Press and to as a PR Tool for Hiab. The images showcased the new vehicle on site with Dek Butler, a MULTILIFT Specialist for Hiab UK and the vehicle operating the Hookloader. The images were shot on site and utilised both natural lighting and a number of Dynamic images using studio lighting on location at the Great Yarmouth Depot.

The images were distributed across Trade press include Transport Monthly and UK Haulier.

CONTACT US TODAY FOR ALL OF YOIUR PR PHOTOGRAPHY REQUIREMENTS

We can help your business, service or brand with all types of press photography and PR images. Why not reach out today ands speak with one of our team on T: 07871 364041 about how we can turn your visions into awesome images.