Festival video production is about engaging those customers who have attended your concert or festival and setting the scene for future years. Contrary to public belief, it’s not about grabbing a few minutes of headline acts during their set. After all, unless the artist is booked again for the next year, this type of footage has a pretty limited life span. High quality Festival Video Production highlights the atmosphere and fun but also helps to promote future festivals. Video is proven to be the highest form of engagement currently on social media and forms an awesome marketing tool for engaging growth on social media platforms. It’s also a great way to direct people to your business and website.
The concept of Festival Video Production isn’t new, especially with thousands of people uploading smart phone videos of their festival experiences, but high quality Festival Video Production takes your event to the next level. We’ve been working closely with Forestry Commission over the past five years and in 2018, undertook the first promotional Concert Video Production of Forest Live 2018.
Forest Live Concerts
Forest Live is an independent programme organised by the Forestry Commission, bringing you music without commercial branding or sponsorship. Income generated from ticket sales is spent on improving the local forests for both people and wildlife. With everything required for a great night out, including full catering and bar facilities, the concerts are renowned for their relaxed atmosphere.
How does it work?
Or team has a lots of experience in the area of Video Production. Our process starts with planning your video. It’s important that we gain an insight of exactly how you’d like your production to look. We could shoot a huge amount of content of your festival or concert, but a little knowledge of your vision is an important first step before we film. Your ideas will also allow to work with you to ascertain the level of access we require on-site and to allow for all Health & Safety Assessments to be completed long before we arrive to start work.
Once we’ve shot your awesome Festival Video, we begin the process of editing in our studio. We would usually deliver a teaser trailer, that would fit perfectly on social media sites, grabbing the attention of your audience and directing them to the site where you main video would be hosted.
Forest Live Festival Video Production
Our Festival Video Production for Forestry Commission and Forest Live was shot over four days with an emphasis on a number of key areas that make Forest Live Concerts unique;
*The concerts are a ‘Family orientated’ series of Events that encourage everybody from toddlers to grandparents to attend.
*An emphasis on a well structured, professional set of concerts, where staff are approachable, promoting a safe environment for every type of individual to attend.
Aerial Drone Filming
At Blanc Creative, we operate a licensed Drones to capture Aerial Footage of Festivals and Concerts. Festival Video Production using a Drone is not as expensive as you may think and from a creative aspect, drone footage allows a completely different aspect of your Event with spectacular birds eye views. There are lots of safety implications and restrictions flying at festivals and it’s really super important that you employ a Drone Operator who is licensed, has public liability and professional indemnity insurance and has a proven track record operating commercially. To read more about Licensed Drones, we have a great article that can be found by clicking here.
To find out more about options for Concert and Festival Video Production, why not reach out today and speak with one of our team on Mob: 07871 364041 or email firstname.lastname@example.org
Yesterday I had the pleasure of accidentally watching an advert by the MTN Group, a telecommunications company based in Johannesburg South Africa.
MTN Group, formerly M-Cell, is a South Africa-based multinational mobile telecommunications company, operating in many African, European and Middle Eastern countries. Its head office is in Johannesburg. MTN Group’s President and CEO is RS Dabengwa.
This is a beautiful example of creative and inspiring video marketing, one of the most engaging pieces of advertising I have seen in the UK for a while. MTN have excelled themselves with this commission and should be seen as a leader in corporate, but creative, marketing me So what can we learn as creative filmmakers from this, essentially, corporate video?
Corporate does not mean conventional. Creativity is key to creating an engaging, immersive and emotional viewing experience no matter what the topic or subject. Using characters we can empathise with, or relate to, not only allows us to think as that character but makes the production a whole lot easier. How would you ‘feel’ if you were they child in that video?
Without coining a cliche you really must think outside the bun [insert Taco bell comment here!] We’re huge advocates of approaching clients with engaging ideas. Even if it’s only a range of incidental shots to offset the commercial message. We cannot stress enough how important it is to tackle a project with a creative mind, as stimulating as Alan Partridge may be you never want all your work to only inspire people in suits.
A day of Breaking Clays on the Easton Estate. It looked splendid, the sun was glorious and the mood fantastic as the thirty five teams of shooters tucked into Hot Bacon Rolls and fresh coffee at the first ever Break Charity ‘Breaking Clays’ Charity Clay Pigeon Shoot. The collaboration between Break Charity, Longwater Construction Supplies, Almary Green & Churchills of Dereham was always going to provide something pretty amazing, but ‘Breaking Clays’ is destined to be one of the hottest events on the Calendar in Norfolk. Offering corporate clients a chance for some great shooting mixed with nice food, hospitality, charity auction and some brilliant networking, ‘Breaking Clays’ Clay Pigeon Shooting provided a completely fresh approach to corporate Charity Events.
Breaking Clays by Break Charity
‘Breaking Clays’ was supported through the day by Break Charity Patron, Jake Humphrey, who not only spent the day with all of the guests, but also shot for one of the Teams and finished the day with a hilarious anecdotal speech detailing his rise from Children’s television to the role of one of Sports best known presenters in the industry. Jake also presented the introduction for the Breaking Clay’s Promotional Video.
Blanc Creative saw Airdog and simply thought this is awesome and could not resist backing the project. Blanc Creative are extremely pleased to be adding this awesome piece of technology to their growing list of video production equipment. The first international shipment of Airdog will include a Blanc Creative unit when Airdog literally launches at the end of 2014.
AirDog is a small, agile, foldable quadcopter, especially designed for filmmakers and action sports enthusiasts who use GoPro cameras.
Like its canine namesake, AirDog automatically follows you wherever you go, whatever you do. It’s not bothered by pelting rain, freezing temps, massive waves, or freaking insane places. AirDog doesn’t say “no.” It just follows, flying right along.
AirDog is your sidekick, just in case you can’t rent a helicopter plus professional photographer to take a video of your black diamond run. AirDog is your personal training assistant, allowing you to review what you’re doing right, and where you need to improve. AirDog can transport you to views that you never thought possible. AirDog can persuade others to join you in your extremes.
Just strap the AirLeash (tracker device) on your wrist or helmet, and the AirDog is ready to follow you
Inside, AirDog is really complex technology. But using and controlling AirDog is really simple.
Here’s the basic idea
AirDog follows a signal from the programmable tracker – AirLeash. We could use a smartphone, but you need more precise tracking for actions sports. So we designed AirLeash.
The AirLeash is a small waterproof computerized tracker with clever software and sensors inside. It sends signals to the AirDog, indicating exact movement trajectory.
It may look bulky now, but as soon as we start production it will be half the size and with multiple attachment opportunities (helmet, snow-googles, wrist, bike handle-bar, etc)
The drone performs inflight calculations to correct its flying pattern, and points the camera at the user wearing AirLeash.
Takeoff and landing is completely autonomous, freeing you to focus on your performance. It will land at the end of your track, or return to the takeoff spot when the battery begins to run low.An alarm on the AirLeash tells you when AirDog’s battery is too low to continue.
We spent countless caffeine-fueled hours, hacking intelligent flight code algorithms. The result is functionality that allows AirDog to follow you while you’re riding down the slope or flipping around on a halfpipe. You don’t have to worry about controlling the camera.
Strap it on, cue it up, and do epic things.
There are six Follow modes that you can configure and control with your AirLeash and smartphone app. Each one is a great choice and will deliver stunning results, regardless of your sport. You’ll probably want to use all six.
1. Auto-follow. Will work with almost any sports. In this mode AirDog will follow you repeating exactly your movement trajectory while maintaining its position in preset distance and altitude from you. It will follow you at speeds up to 40 mph.
2. Relative position follow. In this mode AirDog will maintain constant offset relative to magnetic north from the rider. For example, you can set it to keep a 10 meter distance at 4 meters high to the east from your position. Even when you change your direction, the AirDog will stay at the same preset angle from you. We suggest this mode for straight line wakeboard cable parks, surfing, and some other sports.
3. Follow track. This is the safest way to operate AirDog. Simply go for one lap with AirLeash and it will record your track. Then adjust AirDogs trajectory to your liking in smartphone app. AirDog will repeatedly fly over the exact set trajectory and the camera will be continually adjusted to aim at the rider.This is the most creative mode where you can become a true director of your movie. Adjust AirDog’s trajectory to avoid obstacles like buildings or trees. You can even make it to shoot you from different angle on different spots/kickers in the track. It might sound complicated, but its a simple few tap process in AirDog smartphone app.
4. Hover and Aim. The Hover and Aim setting allows AirDog to stay in one position above the ground, but constantly directing the camera at the AirLeash. This setting is perfect for tight places such as smaller skateparks, narrow forest trails, or for activities such as bungee jumping or base jumping, where clearance from equipment is important.
5. Circle. In this setting, AirDog makes circular rotations on a set radius and altitude, keeping the camera aimed at the AirLeash. This for slow speed or static shots to show impressive view around you.
6. Look down. The most simple mode but can produce very stunning results. Simply “walk” your AirDog above a ramp or kicker where you are about to throw some epic tricks and with push of a button it will freeze its position and aim camera straight down. Now make sure you don’t go too high.
Not satisfied with all these amazing options? No worries.
We’ll always be adding new flight modes through firmware and app updates. We depend on user feedback to continually develop Airdog into something that’s jaw-dropping and awe-inspiring.
The AirDog is designed to go farther and higher than you thought possible. If you’ve ever wanted to shoot an edgy music video from off a cliff, the AirDog is your solution. If you’re shooting an indie movie, and want some clutch aerial shots for the car chase scene, the AirDog is happy to oblige.
Here is little longer story about why we created “AirLeash”
The AirDog uses a unique dedicated tracker called “AirLeash” that guides and controls the AirDog in flight. Why did we invent a new device? Why not just use a smartphone app?
A year ago when we started developing the AirDog, we thought it would be a great idea to make AirDog follow a smartphone. We abandoned this idea really quickly.
1. Smarphone’s Poor Usability in Many Sports Have you ever tried to use your smartphone while surfing a huge wave? Yeah, the water might be a problem. How about using it while executing a cab 5 double grab? Those gloves would kind of get in the way. What about emergency situations, where terminating flight and landing the AirDog is important?
A smartphone was simply not an option if we wanted to maintain safety or efficiency.
2. Lack of Vital Sensors for Precise Auto-follow In testing, we discovered that average smartphone GPS accuracy in a horizontal plane is about 5-10 meters. The margin of error doubles when measuring altitude.
We realized that if we wanted a precise flight tracker, we needed extremely high level sensors. In addition, we would have to develop complicated sensor fusion algorithms to calculate and predict movement trajectory while keeping the camera aimed at rider all the time.
Technologically, no smartphone has such capabilities.
3. Limited WiFi and Bluetooth range Different smartphones have different ranges, but it was clear that anything beyond 30-50 meters was not possible. This can be problem when you’re surfing out in the ocean 350 meters from the drone, and want it to launch and come to you. Or, let’s say you’re riding downhill at 30 mph, and the drone just loses signal. You could potentially lose your drone forever! The stringent standards of AirDog required something with long range power.
As amazing as smartphones are, they simply can’t meet the high demands of many action sports. In true innovation style, we ditched our idea, went back to the drawing board, and created a solution.
The result is better than we hoped. It’s an easy-to-use, sturdy, reliable, long range wireless transmission and custom-developed tracker. It’s called AirLeash.
What do you get when you throw aviation experts, entrepreneurs, programmers, developers, and extreme sports fanatics into a box, and shake it up?
You get us. We’re kind of a quirky group.
We love doing something fanatical like MX, wakeboarding, snowboarding, kitesurfing, skating, surfing, or other daredevil stunts. But when we get sort of serious, we’re cooking up technology that’s just as extreme as the action sports we love.
AirDog is the product of years of development, the pinnacle of drone technology, the apex of sports videography. (And it took a heck of a lot of coffee.)
Now, we’re ready to introduce this mind-blowing technology to extreme sports fans all over the world.
This invention is a dream come true.
If you’re already an experienced remote control (RC) pilot, you’ll love Airdog’s manual flight features. Although AirDog boasts fully autonomous flight modes, you can also use it for FPV (First Person View) or indoor video shooting with your RC transmitter. Simply connect any TX module that supports PPM mode and has more than 6 channels, and fly AirDog completely manually.
But there’s more! You can combine AirDog’s auto-follow feature with manual control. Simply attach the AirLeash tracker to the object you want to shoot — car, boat, animal, whatever — and manually turn follow mode on or off whenever you want to switch to or from manual mode. This way, you can use the auto-follow tracker with enhanced RC maneuvers to make circular fly-around moves at the precise radius and speed.
With this amazing combination of auto-follow and manual control, AirDog is a total game changer in aerial video shooting. You won’t believe the creative possibilities.
So you want to make videos that look drop dead awesome, professional, and really top-notch. We get that.
We designed AirDog, while chanting the mantra “stable, stable, stable.” Okay, maybe it wasn’t exactly like that, but you get the idea. We think stability is important, and we obsessed over it.
AirDog uses 2 axis gyro-stabilized gimbal with the following features to make sure that your aerial videos are as stable as a tripod on a granite slab. Here’s what we engineered:
– Auto pitch and yaw – camera will always be pointed to the tracker;
– Horizon alignment (roll stabilization);
– Vibration isolation;
– AirDog is the only drone that carries GoPro in its protective casing, your camera will be happy for that.
In other words, your GoPro footage is stable as anything, even while airborne, even while flying at 40 mph, and even while tracking your progress on the slalom.
To use AirDog, simply attach your GoPro to the drone’s gimbal and you’re ready for stable action shots.
Early gimbal prototype test demonstrates camera stability.